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Paul W. Farris

subjects Paul W. Farris writes about Marketing
Paul W. Farris's profile Profile not yet available


1 book found
 
Marketing Metrics: 50+ Metrics Every Executive Should Master
Buy Marketing Metrics: 50+ Metrics Every Executive Should Master from Amazon  By Farris, Paul W. Amazon's customers rating

Few marketers recognize the extraordinary range of metrics now available for evaluating their strategies and tactics. In Marketing Metrics, four leading researchers and...

Ranking at Amazon 1113065

 Wharton School Publishing
 April 2006 - Hardcover
 Marketing
Our price: $23.23 (list: $39.99)
Used from: $1.61
Information updated on 03/15/2020 		Buy Marketing Metrics: 50+ Metrics Every Executive Should Master from Amazon

1 book found
 
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