Marketer, author, speaker and consultant, he was the marketing director for numerous best-selling books including The Purpose Driven Life, the best-selling hardcover book in history. He now works as Vice President of Marketing for Christian Books at Thomas Nelson Publishers. Greg has his BA in broadcasting and public relations from Central Michigan University and an MM in business management and marketing from The Aquinas School of Graduate Management. He lives with his wife and children in Nashville, TN.
How the marketing system that helped spark a bestselling customer revolution in the Christian marketplace can fuel the success of any business––by speaking to the integrity and passion...
