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Books you should read
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By Hughes, Mark
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Amazon's customers rating
A guide to effective word-of-mouth marketing presents case stories of companies that successfully used "buzz marketing" practices to break into ad-saturated markets, identifying six variants of...
Ranking at Amazon 1244904
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Portfolio
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July 2005 - Hardcover
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Advertising
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Our price: $11.94 (list: $23.95)
Used from: $0.1
Information updated on 03/19/2020
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By Woodward, Bob
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Amazon's customers rating
In Washington, D.C., where little stays secret for long, the identity of Deep Throat -- the mysterious source who helped Bob Woodward and Carl Bernstein break open the Watergate scandal in 1972 --...
Ranking at Amazon 352600
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Simon & Schuster
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July 2005 - Hardcover
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Politics
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Our price: $5.12 (list: $23)
Used from: $0.1
Information updated on 03/16/2020
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By Kaplan, Steven N.
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Amazon's customers rating
Bag the Elephant! is more than a strategy book; it's packed with proven guidelines, tools, and techniques. Throughout the book you'll find stories, derived from the author's real-world experience,...
Ranking at Amazon 1364834
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Bard Press
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July 2005 - Hardcover
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Marketing & Sales
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Our price: $4 (list: $19.95)
Used from: $0.1
Information updated on 03/17/2020
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By Adair, John Eric
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Amazon's customers rating
""Authoritative & wise"" -- Warren Bennis ""John Adair is without doubt one of the foremost thinkers on leadership in the world"" -- Sir John Harvey-Jones There is a revolution underway. We are moving
Ranking at Amazon 5052554
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Kogan Page Ltd
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July 2005 - Hardcover
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Leadership
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Our price: n/a (list: $25)
Used from: $2.53
Information updated on 03/19/2020
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By Clemens, John
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Amazon's customers rating
To be most effective, leaders must move beyond time management to time mastery. Time managers are reliant on clocks and calendars; time masters develop an intuitive sense of timing. Time managers see...
Ranking at Amazon 5858957
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AMACOM - American Management Association
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July 2005 - Hardcover
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Time Management
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Our price: $19.98 (list: $21.95)
Used from: $1.49
Information updated on 03/16/2020
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By Leonard, Dick
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Amazon's customers rating
This revised and updated edition of the best-selling guide to the workings of the European Union is invaluable for anyone who wants to understand how the EU has developed and how it works: ...
Ranking at Amazon 14100717
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Bloomberg Pr
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July 2005 - Hardcover
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Business in Europe
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Our price: $19.48 (list: $29.95)
Used from: $1.72
Information updated on 03/15/2020
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By Mehrling, Perry
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Amazon's customers rating
The definitive story of Fischer Black, one of the greatest financial minds of all time Besides revolutionizing finance with the Black-Scholes option pricing model, Fischer Black forever changed Wall
Ranking at Amazon 907189
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Wiley
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June 2005 - Hardcover
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Financial Services Industry
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Our price: $11 (list: $29.95)
Used from: $3.42
Information updated on 03/15/2020
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By Whitehead, John C.
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Amazon's customers rating
John Whitehead began life in Montclair, New Jersey, as a child of the Depression and went on to lead an exemplary life in the years of the Greatest Generation. In this intimate, charming...
Ranking at Amazon 320449
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Basic Books
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June 2005 - Hardcover
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Leadership Lessons, Secrets and Fables
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Our price: $9.88 (list: $27.95)
Used from: $1.25
Information updated on 03/19/2020
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By Bernstein, Peter
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Amazon's customers rating
Capital Ideas traces the origins of modern Wall Street, from the pioneering work of early scholars and the development of new theories in risk, valuation, and investment returns, to the actual...
Ranking at Amazon 179002
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Wiley
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June 2005 - Paperback
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Financial Services Industry
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Our price: $12.72 (list: $19.95)
Used from: $1.99
Information updated on 03/19/2020
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By Peppers, Don
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Amazon's customers rating
Internationally acclaimed business gurus and best-selling authors Don Peppers and Martha Rogers kicked off the CRM revolution and changed the landscape of business competition with their classic...
Ranking at Amazon 2425826
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Currency
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June 2005 - Hardcover
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Customer Relationship
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Our price: $13.9 (list: $24.95)
Used from: $0.1
Information updated on 03/14/2020
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By Sull, Donald N.
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Amazon's customers rating
Executives worldwide have studied and emulated U.S. entrepreneurs from Bill Gates to Michael Dell. Yet, we know next to nothing about the pioneers who are reshaping the world's second largest economy:
Ranking at Amazon 4048592
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Harvard Business School Press
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June 2005 - Hardcover
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Business in China
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Our price: $9.06 (list: $29.95)
Used from: $1.2
Information updated on 03/19/2020
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By Salgado, Sebastiao
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Amazon's customers rating
More than those of any other living photographer, Sebastião Salgado's images of the world's poor stand in tribute to the human condition. His transforming photographs bestow dignity on the most...
Ranking at Amazon 493682
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Aperture
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June 2005 - Hardcover
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Career & Employment
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Our price: $65.99 (list: $100)
Used from: $49.98
Information updated on 03/14/2020
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By Brooks, David
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Amazon's customers rating
Take a look at Americans in their natural habitat: guys shopping for barbecue grills, doing that special walk men do when in the presence of lumber; superefficient soccer Ubermoms who chair school...
Ranking at Amazon 739767
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Simon & Schuster
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June 2005 - Paperback
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Consumer Behavior
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Our price: $11.85 (list: $17)
Used from: $1.83
Information updated on 03/13/2020
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By Vogel, Craig M.
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Amazon's customers rating
The iPod is a harbinger of a revolution in product design: innovation that targets customer emotion, self-image, and fantasy, not just product function. Read the hidden stories behind BodyMedia's...
Ranking at Amazon 3167324
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Wharton School Publishing
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June 2005 - Hardcover
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Innovation & Creativity
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Our price: $24.82 (list: $34.99)
Used from: $1.49
Information updated on 03/16/2020
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