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Books you should read
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By Gupta, Sunil
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Amazon's customers rating
What's a customer really worth? Can you find out, without endlesslycomplex modeling? And once you know, what should you do with thatknowledge? Managing Your Customers as Investments has the...
Ranking at Amazon 153874
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Wharton School Publishing
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January 2005 - Hardcover
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Customer Relationship
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Our price: n/a (list: $34.99)
Used from: $4.05
Information updated on 03/15/2020
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By Silverstein, Michael
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Amazon's customers rating
A study on middle-class consumerism finds that today's customers are seeking higher levels of quality, taste, and aspiration, in a revised edition of the best-seller that draws on new research to...
Ranking at Amazon 2366736
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Portfolio
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December 2004 - Hardcover
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Consumer Behavior
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Our price: $16 (list: $26.95)
Used from: $1
Information updated on 03/10/2020
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By Ghosn, Carlos
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Amazon's customers rating
In Shift, Carlos Ghosn, the brilliant, audacious, and widely admired CEO of Nissan, recounts how he took the reins of the nearly bankrupt Japanese automotive company and achieved one of the...
Ranking at Amazon 995607
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Currency
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December 2004 - Hardcover
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Automotive Industry
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Our price: n/a (list: $25.95)
Used from: $1.99
Information updated on 03/19/2020
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By Heath, Joseph
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Amazon's customers rating
In this wide-ranging and perceptive work of cultural criticism, Joseph Heath and Andrew Potter shatter the most important myth that dominates much of radical political, economic, and cultural...
Ranking at Amazon 758761
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HarperBusiness
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December 2004 - Paperback
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Consumer Behavior
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Our price: $12.64 (list: $14.99)
Used from: $2.5
Information updated on 03/13/2020
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By Brandon, Rick
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Amazon's customers rating
Two of the nation's most successful corporate leadership consultants now reveal their proven, systematic program for using the power of "high-integrity" politics to achieve career success, maximize...
Ranking at Amazon 100809
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Free Press
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December 2004 - Hardcover
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Career & Employment
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Our price: $12.7 (list: $28)
Used from: $1.09
Information updated on 03/19/2020
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By Laudicina, Paul A.
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Amazon's customers rating
Understanding, planning for, and thriving in the global business environment Business leaders face a global environment that is increasingly complex and treacherous. Written by the managing...
Ranking at Amazon 3932642
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McGraw Hill
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December 2004 - Hardcover
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Trends and Future
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Our price: $4.95 (list: $34)
Used from: $4
Information updated on 03/17/2020
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By Broadbent, Marianne
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Amazon's customers rating
Two converging factors--the ubiquitous presence of technology in organizations and the recent technology downturn--have brought chief information officers (CIOs) to a critical breaking point. They can
Ranking at Amazon 636405
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Harvard Business School Press
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December 2004 - Hardcover
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Information Systems
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Our price: $27 (list: $45)
Used from: $0.25
Information updated on 03/15/2020
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By Diamond, Jared
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Amazon's customers rating
A study of the downfall of some of history's greatest civilizations, written by the Pulitzer Prize-winning author of Guns, Germs, and Steel, includes coverage of such cultures as the Anasazi, the...
Ranking at Amazon 70204
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Viking Books
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December 2004 - Hardcover
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Business History & Biography
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Our price: $22.86 (list: $29.95)
Used from: $2.34
Information updated on 03/15/2020
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By Bernstein, Peter
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Amazon's customers rating
Year after year, The Ernst & Young Tax Guide hits national bestseller lists and garners rave reviews. The most user-friendly, most current guide available to preparing your own tax return, this...
Ranking at Amazon 15585830
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CDs Books
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December 2004 - Paperback
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Income Taxes
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Our price: n/a (list: $16.95)
Used from: $4.25
Information updated on 03/14/2020
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By Barrera, Rick
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Amazon's customers rating
Presenting the stories of successful companies who rose out of virtual obscurity to dominate their markets, a guide to creating market differentiation by exceeding customer expectations outlines the...
Ranking at Amazon 2284785
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Portfolio
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December 2004 - Hardcover
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Brands & Brand Management
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Our price: n/a (list: $25.95)
Used from: $0.1
Information updated on 03/10/2020
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By Gross, T. Scott
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Amazon's customers rating
Survey of more than 100,000 consumers reveals how they want to be treated, and the way they want to buy. What do customers really want? Not all retailers are in the habit of listening when customers...
Ranking at Amazon 7654821
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Kaplan
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December 2004 - Paperback
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Market Research
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Our price: n/a (list: $18.95)
Used from: $4.25
Information updated on 03/15/2020
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By Rogers, Jim
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Amazon's customers rating
The next bull market is here. It’s not in stocks. It’s not in bonds. It’s in commodities –and some smart investors will be riding that bull to record returns in the next...
Ranking at Amazon 1046382
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Random House
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December 2004 - Hardcover
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Investing
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Our price: $14.97 (list: $25.95)
Used from: $0.25
Information updated on 03/16/2020
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By Coll, Steve
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Amazon's customers rating
Winner of the 2005 Pulitzer PrizeFrom the award-winning and bestselling author of Directorate S, the explosive first-hand account of America's secret history in Afghanistan To what extent did...
Ranking at Amazon 20637
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Penguin Books
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December 2004 - Paperback
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Safety & Security
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Our price: $13.99 (list: $22)
Used from: $1.31
Information updated on 03/10/2020
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